La Niña: here's the video for the new single “Ràreche”, the first for Sugar. All the tour dates

A new chapter opens in the artistic journey of La Niña. The Neapolitan singer-songwriter joins the Sugar Music roster and kicks off this new collaboration with “Ràreche”, the single now available on all digital platforms and on radio rotation, accompanied by the official video published on YouTube. The Naples-born artist continues her ongoing exploration, confirming a stylistic signature that blends tradition and contemporaneity into a personal language, intense and deeply tied to her own roots. Watch the video for “Ràreche” below.

La Niña herself tells the story behind the song's creation: “It's the flowers that wrote this song, I only performed it. They taught me that what we see blooming carries with it a hidden story of roots, resistance and memory”. It's precisely this image that guides the meaning of “Ràreche”. The flower becomes the visible symbol of something deeper: roots, invisible yet alive, guardians of memory, identity and collective history. Through evocative writing rich in symbolism, La Niña reflects on the relationship between truth, belonging and memory, questioning what precedes every cultural and spiritual construct, arriving at the line that holds the heart of the song: “Sott' 'a terra 'e ràreche so' vive”. A flower can be snapped by the wind, but what gave rise to it lives on beneath the surface, safeguarding the strength of memory and rebirth.
The choral parts move in this same direction, conceived as an expression of the child's voice in its most authentic form. They are performed by a children's choir, with whom the artist built an intense creative and human journey together. Their voices are not a mere accompaniment, but the very heart of the song: what comes before, what withstands time, and what keeps on sprouting.

The release of “Ràreche” coincides with the summer tour produced by OTR Live, which is taking La Niña to the stages of some of the leading Italian and European festivals. After opening dates in Milan, Ljubljana, Rovereto, Padua, Collegno, Cesena and Lausanne, the schedule will continue with concerts in the Netherlands, Germany, France, Italy, Portugal, Spain, Belgium and Slovakia. Among the Italian dates, highlights include July 16th in Catania, July 28th at the Cavea of the Auditorium Parco della Musica in Rome, August 12th at Locus Festival in Locorotondo, and August 13th at Color Fest in Lamezia Terme. The tour will wrap up on September 18th and 19th at the stunning Teatro Grande degli Scavi in Pompeii.

Ride the wave of great music

Add OndaRock to your favorite sources on Google Discover. Don't miss our reviews, milestones and latest news straight in your feed.

Follow on Google