Bad Bunny has landed the first Emmy of his career thanks to his Super Bowl LX halftime show. The Apple Music Super Bowl LX Halftime Show Starring Bad Bunny won Outstanding Variety Special (Live) at the Creative Arts Emmys, cementing the television recognition of a performance that put Latino culture front and centre. The show, which had picked up seven nominations overall, also swept the technical categories, taking home awards for music direction, choreography, sound mixing, lighting design, technical direction and directing. Among the executive producers is Jay-Z, who thanks to the show's success has now won the third Emmy of his career.
Bad Bunny's performance had been conceived not simply as a big televised concert but as a portrait of the identity and everyday life of the Latino community in the United States. On stage alongside the Puerto Rican artist were Lady Gaga and Ricky Martin, set within a scenography populated by ordinary people and small business owners, and even featuring a real wedding celebrated during the performance. "We wanted to celebrate humanity, joy and a sense of community," creative director Harriet Cuddeford explained. The goal was to bring to America's most-watched television stage not just Bad Bunny, born Benito Martínez Ocasio, but an entire culture, portrayed through real faces, settings and situations.
TV Series: "Widow's Bay" Dominates
Bad Bunny's award came on the second night of the Creative Arts Emmys, the traditional preview to the main Emmy ceremony and an event devoted mainly to the artistic and technical categories. The night's biggest winner was "Widow's Bay": Apple TV's dark horror-comedy, riding 19 nominations, took home eight statuettes, including casting, cinematography, production design, editing and sound, as well as the award for Betty Gilpin as best guest actress in a comedy.
Four awards went to "DTF St. Louis," while "Spider-Noir," recently cancelled by Prime Video, bowed out with five Emmys, including one for visual effects, a category that also featured Italian artist Sebastiano D'Aprile. "Pluribus" picked up four statuettes, "The Pitt" and "Fallout" two each, while "A Knight of the Seven Kingdoms" won the award for best stunt performance.
The 78th Emmy Awards will continue on September 14 at the Peacock Theatre in Los Angeles with the main ceremony, hosted by Mariska Hargitay.
All the Winners in the Main Categories
Here are all the Emmy Awards handed out over the past few hours in the main categories.
Outstanding Television Movie: Remarkably Bright Creatures (Netflix)
Miglior Serie Animata: South Park – Sermon On The ‘Mount (Comedy Central)
Outstanding Structured Reality Program: Antiques Roadshow (PBS)
Miglior Reality Unstructured: Love On The Spectrum (Netflix)
Outstanding Game Show: Jeopardy! (ABC/Syndicated)
Outstanding Host for a Reality Program: Alan Cumming (The Traitors)
Outstanding Host for a Game Show: Jimmy Kimmel (Who Wants To Be A Millionaire)
Outstanding Guest Actress in a Drama Series: Shailene Woodley (Paradise)
Outstanding Guest Actor in a Drama Series: Ernest Harden Jr. (The Pitt)
Outstanding Guest Actress in a Comedy Series: Betty Gilpin (Widow’s Bay)
Outstanding Guest Actor in a Comedy Series: Rob Reiner (The Bear)
Outstanding Directing – Limited Series, Anthology Series or Movie: Steven Conrad (DTF St. Louis)
Outstanding Writing – Limited Series, Anthology Series or Movie: Steven Conrad (DTF St. Louis)
Outstanding Supporting Actor – Limited Series, Anthology Series or Movie: David Harbour (DTF St. Louis)
Outstanding Supporting Actress – Limited Series, Anthology Series or Movie: Linda Cardellini (DTF St. Louis)
Outstanding Variety Special (Live): Apple Music Super Bowl LX Halftime Show Starring Bad Bunny (NBC)
Outstanding Variety Special (Pre-Recorded): The Muppet Show (Disney+)
Outstanding Documentary or Nonfiction Series: Mr. Scorsese (Apple TV+)
Outstanding Directing for a Documentary: Mariska Hargitay (My Mom Jayne: A Film By Mariska Hargitay)
Miglior Doppiaggio / Voce Fuori Campo: Julie Andrews (Bridgerton) / Octavia Spencer (Lost Women Of Alaska)
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This article is an English translation of the original Italian text by Claudio Fabretti, published on OndaRock.it. It was translated with the help of artificial intelligence, under the editorial responsibility of OndaRock's editor-in-chief, Claudio Fabretti.